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The Joshua Tree Crater Company

Manifesto

Seven things we believe, printed here so you can hold us to them.

The Joshua Tree Crater Company sticker: an astronaut giving a thumbs up beside a halftone Moon, with the words Name A Crater

One. Looking up is free

Every part of this company exists to get someone outside after dark, whether the gift is for a kid, a grown-up, or a holiday surprise. If the product ever gets in the way of that, the product is wrong.

Two. We do not sell the Moon

Nobody can. We sell a dedication in our own registry and a box of good things. We will never dress that up as an official designation, a deed, or a property right, and we say so on the page where you pay.

Three. Scarcity should be real

Twenty-four craters open each day, out of a fixed catalogue of 1,615, and each one is dedicated once. A dedicated crater is retired for good and never offered again. When the catalogue is gone, it is gone.

Four. The record is public

Every dedicated crater gets a permanent page with its real coordinates, diameter and history. Anyone can read it. The registry is the point.

Five. Privacy is the default

Your name and your message stay off that page unless you ask for them. We would rather have a quieter registry than a single person surprised by what we published.

Six. Protect what you name

The Moon is a scientific archive with no weather to repair it. We give a share of what we make to dark sky and lunar science advocacy, and we will keep saying that the surface deserves rules.

Seven. Same sky, bigger dreams

A kid in Joshua Tree and a kid eight thousand miles away are looking at the same object tonight. That is the whole idea. Everything else is packaging.

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